Curated online film screenings coming to GFT this autumn
GFT, working with partners Filmhouse in Edinburgh and Distrify, will launch online film screenings this autumn.
Six pioneering Scottish projects that will harness digital technologies for the benefit of the arts and cultural sector have been selected to receive funding from the Scottish Digital Research and Development Fund for Arts and Culture run by Nesta, Creative Scotland and the Arts and Humanities Research Council.
The successful organisations are:
- Glasgow Film Theatre working with Filmhouse in Edinburgh and Distrify.
- The National Piping Centre working with Yellow Brick House.
- An Iodhlann on the Isle of Tiree working with Community Information Technology.
- Lyceum Theatre Company and Edinburgh’s Cultural Quarter working with tictoc.
- Dundee Contemporary Arts working with Lucky Frame and Denki.
- National Galleries of Scotland working with Kotikan.
The fund aims to support cultural organisations to work with digital experts to understand and test the potential offered by new technologies.
The projects will be undertaken over the next 12 months and each will be rigorously evaluated to produce new data and research insights that can be shared with, and benefit, other organisations in the arts and culture sector. Jackie McKenzie, Head of Innovation Programmes Scotland for Nesta said: 'Arts and cultural organisations are at a pivotal moment in their development. Financial pressures are creating enormous challenges, but equally, digital technologies are opening up exciting possibilities for new markets to deepen and broaden audiences. We hope that by applying a rigorous research and development mindset to this Fund, we can uncover new ways of working that will help the entire sector to thrive.’
This project will be led by GFT, working with Filmhouse and Distrify, a socially integrated digital engagement and Video on Demand (VoD) distribution toolset, and will explore new business models through the use of digital technology to expand audience reach and engagement through cinema curated VoD by releasing a slate of six different films from autumn 2012.
Jaki McDougall, Chief Executive of GFT, said 'This project has been devised so that we can reach beyond our cinema walls and engage with audiences in isolated areas, those who cannot visit in person and people from around the world who have an interest in curated cinema with a Scottish and international focus. With the curation skills of GFT, Filmhouse and our Film Festivals, and the tools used by Distrify in sharing films through online conversation to add to the shared experience of engaging with film, it will allow us to exhibit quality niche films that may otherwise not get a release on our screens. We aim to engage with a wider audience, exploring and researching an exciting new way of screening films.'
For further information about the Digital R&D Fund for Arts and Culture, visit www.nesta.org.uk/digital_rnd_scotland